‘Google places’ is a free service offered by Google where you can list your local business in ‘Google Maps’ using its physical address. How does getting listed help my local business? 1. Top ranking in Google search results. You spend hundreds of dollars a month for SEO to improve the ranking of your website in [...]

The most common on-page optimization techniques used in SEO industry are given below. Meta Data Modification: Modifying Meta Data ie, Titles, meta descriptions and keywords of individual pages helps to increase your organic rankings in Google results. It also helps to increase Click Ratios (the number of clicks to your website on a Search engine [...]

What is a blog? A blog is a website or part of a website where updates like events, articles, photos etc can be added regularly without replacing the previous content (What you are reading now is a blog). It is like a personal diary, except that others can read, comment and share the information you [...]

What is a link Bait? My definition for link bait is “content or a feature in a website designed to spread virally and attract links”. According to Matt Cutts link baits are “anything interesting enough to catch people’s attention”. Link baits can be videos, texts, images, coupons, freebies or anything. To create a link bait [...]

A local business refers to any business restricted to a particular geographical area. Unlike online stores they have a physical address and are usually referred to as ‘brick and mortar businesses’. For all local business the customers are located in and around the locality of their operations. This territory can be a small place like [...]